Tuesday, November 26, 2019

Economic View Of Slavery Essays - Debt Bondage, Apprenticeship

Economic View Of Slavery Essays - Debt Bondage, Apprenticeship Economic View of Slavery Slavery was caused by economic factors of the english settlers in the late 17th century. Colonists continually tried to allure laborers to the colony. The headright system was to give the indentured servant, a method of becoming independent after a number of years of service. Slavery was caused by economic reasons. Colonists chiefly relied on Indentured Servitude, inorder to facilitate their need for labor. The decreasing population combined with a need for a labor force, led colonists to believe that African slaves were the most efficient way to acquire a labor force that would satisfy their needs. Before the 1680's, Indentured Servitude was the primary source of labor in the newly developed colonies. After the 1680's, the population of the Indentured Servants decreased, exponentially. Their were a number of different reasons why the population of Indentured Servents had decreased. The indentured servents were running away from their temporary masters, to find a job where he could become more independent. Indentured servents were also dying of many diseases, which was caused by harsh conditions. The immigration of servents thus declined, becuase of the people in England being informed of the harsh treatment in the colonies. The society was where the land was easy to find, while the labor was most scarce. Indentured servitude, was a form of labor which was declining, and the need for labor increased rapidly. In the 1600's, when tobacco was founded by John Rolfe, tobacco became the main source of income for most of the colonists. The economic prosperity of the colonies was primarily dependent on the amount of tobacco produced. The growing of tobacco, needed a large amount of land, with a large stable work force. The increased demand for a large, stable work force combined with the availability of African slaves, led to the use of slavery in the colonies. During the late 17th century, the indentured servants were running away from their masters farms, if a slave had run away from their master's farms, then the slave would be easier to discern because of the color of his skin. To the planter, slavery was the ideal form of labor that would be most beneficial to productivity of his crop. Planters had an abundance of land and a shortage of labor. This relationship, made the amount of tobacco directly proportional to the number of slaves that the planter owned. Slavery was the backbone of the prosperity of the colonies. A major factor in the consideration of slaves on plantation, is the flux of the land. Tobacco was the major crop of the 17th century, and tobacco is a plant that exhausts nutrients from the soil, which led to the rotation of crops, inorder to replenish the crops. The planter needed to educate his workers on certain agricultural techniques inorder to know how to make the land most productive. With a permanent work force, such as slaves, the slaves would only require to be educated once, instead of the planters having to re-educate indentured servants every X number of years. The African slaves also had other characteristics that enticed colonists to use them as a labor force. The African slaves were immune to malaria, which resisted them from disease. The africans also were subsistence farmers in africa, thus, they had a tradition of farming, and essential agricultural skills. Slavery was a course in history, where it was opportune for the colonists to use slavery as a labor force. The decline in population of indentured servants exacerbated the situation, as time progressed, slavery became more and more imminent. Morality was not taken into consideration, because of the settlers were only viewing slavery from a economic view, rather than a humanitarian point of view. The introduction of slavery into the colonies can be summarize with a cliche of the settlers being "at the right place at the right time".

Friday, November 22, 2019

Advance vs. Advanced

Advance vs. Advanced Advance vs. Advanced Advance vs. Advanced By Maeve Maddox A reader has asked for a post on the incorrect use of advanced in the sense of advance. Both words are used with an assortment of meanings. This post will focus on only two: advance (adjective): provided or carried out in advance; prior. advanced (adjective): far on or ahead. The adjective advance is properly used in the following expressions: advance booking advance ticket sales advance publicity advance notice advance warning The adjective advanced is properly used in the following contexts: The king, who was advanced in years, busied himself with works of charity. (The king was old.) By the mid-5th century, it had become more common for  advanced thinkers  to reject traditional explanations of the world of nature. (The thinking of these people was more like that of thinkers farther on in history than that of 5th century contemporaries.) George is taking advanced classes in English and history this year. (The classes are more challenging [i.e., farther ahead] than regular classes in those subjects.) Junior’s vocabulary is more advanced than that of other six-year-olds. (Junior knows more words than most other children his age.) Here are some typical examples of the way in which advanced is used incorrectly in place of advance: ‘Divergent’ Heats up With Advanced Ticket Sales–headline, Variety. Correct: â€Å"Advance Ticket Sales† Advanced Ticket Sales for Seth Rogen’s ‘Neighbors’ Soar –headline, Hollywood Reporter. Correct: â€Å"Advance Ticket Sales† Hardy Considering Advanced Warning Flooding System –KAIT television station. Correct: â€Å"Advance Warning Flooding System.† Note: in the story that follows the headline, the system is referred to as â€Å"an early warning flooding system.† Clapper had advanced warning of data collection question –Daily Kos Correct: â€Å"advance warning† Most reservations are then confirmed with a 50% advanced deposit. – A vacation resort. Correct: â€Å"advance deposit† Give us at least 2 months advanced notice, full refund, less a $40 administrative fee. –A vacation resort. Correct: â€Å"advance notice† If you’re not sure if the word should be advance or advanced, test the meaning by substituting prior. If prior makes sense, advance is probably the word that fits the context. On the other hand, you can just use prior. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Misused Words category, check our popular posts, or choose a related post below:Fly, Flew, (has) FlownFlied?Homonyms, Homophones, Homographs and Heteronyms7 Proofreading Steps

Thursday, November 21, 2019

First Amendment Legal Precedents Essay Example | Topics and Well Written Essays - 2250 words

First Amendment Legal Precedents - Essay Example Here, Las Vegas is attempting to assert that a public street is a private place and the notion flies in the face of the first amendment. If the city of Las Vegas regulates the content of the expression, there must be a compelling state interest and must be narrowly written to achieve that interest. Perry Education Ass'n v. Perry Local Educators' Ass'n, 460 U.S. 37 (1983). Restrictions on speech in a public forum will likely also be upheld if the expressive activity being regulated is a type that is not entitled to full First Amendment protection, such as obscenity. Laws that regulate the time, manner, and place, but not content, of speech in a public forum receive less scrutiny by the Court than do laws that restrict the content of expression. It is not necessary that a content-neutral law be the least restrictive alternative, but only that the government's interest would be achieved less effectively without it. Ward v. Rock against Racism, 491 U.S. 781, (1989). A distinction is drawn between public premises that serve as traditional public forums and those that constitute limited public forums. For example, state fairgrounds are public premises that have not traditionally served as public forums. The government is allowed to impose more restrictions on free speech in limited public forums than in traditional public forums. In Heffron v. ... Here there is nothing to indicate that the grounds are private and as such the protest should be allowed subject to any limitations set forth by Heffron v. International Society for Krishna Consciousness. 2. 10 points - Harvey Case- information attached Do you think Judge Ross's ruling that William Harvey's arrest was a legitimate exercise of government power was a sound legal decision Or do you agree with the New York Civil Liberties Union's director that the ruling violated Harvey's First Amendment rights Explain your answer citing the legal rules that apply to free speech and explaining how you believe they apply to the particular facts surrounding William Harvey's arrest. One of the freedoms that we as Americans enjoy is the freedom of speech and with any freedom, comes the drawbacks. Setting aside the sickening notion that America in any way deserved the tragic events that occurred on September 11, 2001, the fact remains that everyone is entitled to express their opinions. Laws that limit inciting or provocative speech often called fighting words, or offensive expressions such as pornography, are subject to what the United States Supreme Court has determined a strict scrutiny test. The government may impose content regulations on certain categories of expression that do not merit First Amendment protection. For example, the Court stated in Chaplinsky v. New Hampshire, 315 U.S. 568, (1942),"There are certain defined and narrowly limited classes of speech, the prevention and punishment of which have never bee,n thought to raise constitutional problems."Â  

Tuesday, November 19, 2019

What are the ethics behind photojournalism and a real life newspaper Essay

What are the ethics behind photojournalism and a real life newspaper decision to print or not to print a photograph - Essay Example â€Å"The production, presentation, and consumption of visual messages in all manner of media can be justifiably sliced in separate technological, historical, cultural and critical perspectives. The requirements for theory building at each stage are different† (Elliott & Lester, 2002). And while it is recognized that â€Å"Photography is the only ‘language’ understood in all parts of the world, and bridging all nations and cultures† (Helmut Gernsheim cited in Elliott & Lester, 2002), it is also acknowledged that â€Å"photographs supply information without having a language of their own. Photographs quote rather than translate from reality† (John Berger cited in Elliott & Lester, 2002). The difficulty arises from the variety of social, political and cultural approaches that can be taken in the interpretation of an image. Added to this is the greater ability of photographers and photojournalists to manipulate images in many different ways as a means o f achieving the image sought. In determining the ethics involved in the decisions made by photojournalists and their editors regarding whether or not to print a particular image, then, it is necessary to take into consideration the â€Å"intent of the image creator and the not-so-blank canvas of the image consumer† (Elliott & Lester, 2002) as these various approaches come into play. There have been many ethical theories proposed to serve as guidelines for the photojournalist and others regarding what types of images to display or not to display. There are six main theories that can, and should, be applied to photojournalism. These include the categorical imperative, utilitarianism, hedonism, the golden mean, the golden rule and the veil of ignorance. Categorical imperative, suggested by Immanuel Kant, refers to doing the right thing regardless of any extenuating

Sunday, November 17, 2019

Ethical Implications of Cloning and Stem Cell Research Essay Example for Free

Ethical Implications of Cloning and Stem Cell Research Essay Bio-medical breakthroughs in the fields of genetic and tissue engineering hold great promise. However, as modern medicine advances, it often poses major ethical issues on which people are seriously divided. The argument in favor of proceeding with research at unrestrained pace is mainly advocated by scientists and medical experts who would like to see some fantastic therapeutic benefits that science promises in the form of stem cell technologies. Scientists are absolutely thrilled by the possibilities looming on the horizon (Thompson, Harrub 2001c). On the other side of the debate are people, sometimes led by religious groups, who are concerned we may going too far too fast, using unacceptable means and in unknown directions. Stem cell research has the greatest potential for saving lives, but is controversial for its research based on embryos and fetuses (Rickard 2002). Stem cells are immature and unspecialized cells that that possess both the capacity to renew themselves indefinitely as well as the capability to differentiate themselves into specialized and mature cells. Mature cells, such as the heart’s myocytes or the liver’s hepatocytes, stop dividing after several dozen divisions, while stem cells can keep on dividing indefinitely, either renewing themselves or bringing out specialized cells. There are four types of stem cells in the human body 1) adult stem cells, 2) fetal stem cells 3) embryonic stem cells, and 4) nuclear transplant stem cells. For the first three months of pregnancy, a fertilized cell, or zygote, divides and grows in the mothers womb and is referred to as an embryo. The embryo’s stem cells are the precursors of the development of a complete human baby. They produce all of the bodys various 100 trillion cells. It should become possible to use embryonic stem cells to regenerate any type of cell that the body needs. When the embryo assumes an apparent human body form, it becomes a fetus. Because the fetus is growing rapidly, all tissues and organs, including the brain, contain stem cells. It is for this reason that stem cell researchers are interested in studying fetal tissues. Studies suggest that human embryonic stem cells have immense potential in terms of developing into multiple tissue types and long-term self-renewal. Therefore, stem cell research entails the intentional creation of human embryos in the highly artificial context of an IVF clinic, using cloning techniques, and discarding them after their use for research is exhausted (Thompson, Harrub 2001a). The question to be resolved is whether research on embryonic stem cells constitutes a violation of fundamental human rights, in particular the principle of respect for human dignity and the right of life. However, many believe that conception/fertilization is not a moment but a process, and the early development does not indicate true individuality in any sense of the word, and therefore there is violation of human rights. The promise of embryo research, liberal-minded people tend to think, is too real to ignore any longer by sticking to conservative attitudes that stand in the face of pragmatism. And yet, even they would flinch at the possibilities of reproductive cloning. The difference between therapeutic cloning using embryonic stem cells (stem cell research) and reproductive cloning is the distinction between creating cloned body tissue or organs for therapeutic purposes and creating cloned human beings. Reproductive cloning is generally viewed as morally abhorrent because it is seen as unnatural and a commodification of human life, and it captures public fears about the power of science to pursue a eugenic agenda. When governmental organizations of today debate ban on human cloning, the main issue in such debates would be whether to ban outright all forms of embryo cloning, which a number of countries seem to support, or to permit the cloning of embryos for research purposes (therapeutic cloning/ stem cell research) while outlawing human reproductive cloning. Besides reproductive cloning, there is another untoward ramification to therapeutic cloning, which is cloning for enhancement. The issue of using advances in stem cell research for the purposes of enhancement, as against solely therapeutic purposes, opens up a Pandora’s box of all kinds of complications, ethical, social, psychological, philosophical and practical. For instance, stem cell approaches might help to cure Parkinsons patients, but, in the not too distant future, they could also be used to improve brain functions. Rich people would be able to afford this therapy and poor people would not. This could create a most undesirable stratification of the society. But where does therapeutic cloning end, and enhancement cloning begin — even if cloning was advanced for purely therapeutic purposes, it would soon spread into the domain of enhancement. This is the argument of â€Å"slippery slope† commonly advanced against all biomedical research involving genetic and cellular manipulation. Last but not least, thanks to the promise that genetic engineering and human cloning research hold, the prospects of achieving capabilities for indefinite life extension even within the next twenty to thirty years are very high (Thompson, Harrub 2001b). The consequences of physical immortality for whole populations are simply inconceivable. But today, the possibility of human race becoming permanently deathless looms uncomfortably close to us. Therefore it becomes imperative that something be done to stem the advances of genetic and cloning research before the situation goes out of hand. A number of states have already enacted specific cloning-ban legislation, either banning the cloning of humans or imposing a moratorium on cloning within the state. Other states have taken action at least to consider formally similar legislation. At federal level, the Human Cloning Prohibition Act of 2003, which bans the process of human cloning for any purpose and the importation of any product derived from an embryo created via cloning, was passed by the U. S. House of Representatives on 27 February 2003. It was not ratified by the senate though. The Human Cloning Prohibition Act of 2005 bans only reproductive cloning while allowing therapeutic cloning. To date, federal regulations only prohibit federal funding for research into human cloning (Cash 2005). Though the science of bio-medical engineering is making rapid strides, and offers the promise of unveiling radical new therapies, simply the fact that a technology exists does not imply that anyone who can pay for it can be automatically allowed to use it. This is because the emerging genetic and cellular techniques and technologies raise all kinds of issues, ethical, philosophical, social, psychological and so on. They carry with them implications very difficult even to comprehend.

Thursday, November 14, 2019

Obesity in Australia :: Health, Diseases

Obesity is becoming a major health problem in developing countries like Australia, North America, Europe and other developing nations. The Australian Diabetes, obesity and life style study (AUSDIAB) predicts the changes in glucose indices; health behaviour and incidence of diabetes in 5 year follow up experiments among 5842 participants (Barr et al., 2007). This study suggests that a large number of Australians suffered mortality due to cardiovascular diseases associated with abnormal glucose metabolism every year. The Framingham Heart Study revealed that hypertension, diabetes and left ventricular remodelling lead to the development of congestive heart failure (Levy et al., 1996). The Framingham Heart Study also found that a 5% increase in weight increases the chance of hypertension by 30% over a four-year period of time. An increased sympathetic activity, impaired renin-angiotensin system, retention of fluid volume, peripheral vasoconstriction, dyslipidaemia, increased blood visco sity due to the increased haematocrit and fibrinogen may increase pressure overload on heart in obesity (Schunkert, 2002). Several studies also suggest that the cause of hypertension itself may contribute to left ventricular hypertrophy in obese individuals as the increase of BMI increases the chance of hypertension (De Simone et al., 1994; Avelar et al., 2007). High dietary fat intake increases the expression of angiotensin IB(AT1B) and Endothelin A (ETA) receptors (Neilsen et al., 2004; Zhang et al., 2005). Plasma concentrations of angiotensin II and endothelin 1 (physiological vasoconstrictor agents) were increased in both obese patients and animal models (Barton et al., 2000; Neilsen et al., 2004; Zhang et al., 2005). Recent studies have shown that reduced synthesis of nitric oxide (NO; a major vasodilator) from L-arginine in endothelial cells is a major factor contributing to the impaired action of insulin in the vasculature of obese and diabetic subjects. Obesity results from an imbalance between energy intake and expenditure. Growing evidence suggests that arginine plays an important role in regulating metabolism of energy substrates in mammals (Frank et al. 2007; Jobgen et al. 2006). NO is synthesized from L-arginine by NO synthase. As a signalling molecule, physiological levels of NO stimulate glucose uptake, as well as glucose and fatty-acid oxidation in skeletal muscle, heart, liver, and adipose tissues (Jobgen et al. 2006). Nitric oxide also inhibits the synthesis of glucose, glycogen and lipid in liver and adipose tissues and enhances lipolysis in subcutaneous adipocytes (Jobgen et al. Obesity in Australia :: Health, Diseases Obesity is becoming a major health problem in developing countries like Australia, North America, Europe and other developing nations. The Australian Diabetes, obesity and life style study (AUSDIAB) predicts the changes in glucose indices; health behaviour and incidence of diabetes in 5 year follow up experiments among 5842 participants (Barr et al., 2007). This study suggests that a large number of Australians suffered mortality due to cardiovascular diseases associated with abnormal glucose metabolism every year. The Framingham Heart Study revealed that hypertension, diabetes and left ventricular remodelling lead to the development of congestive heart failure (Levy et al., 1996). The Framingham Heart Study also found that a 5% increase in weight increases the chance of hypertension by 30% over a four-year period of time. An increased sympathetic activity, impaired renin-angiotensin system, retention of fluid volume, peripheral vasoconstriction, dyslipidaemia, increased blood visco sity due to the increased haematocrit and fibrinogen may increase pressure overload on heart in obesity (Schunkert, 2002). Several studies also suggest that the cause of hypertension itself may contribute to left ventricular hypertrophy in obese individuals as the increase of BMI increases the chance of hypertension (De Simone et al., 1994; Avelar et al., 2007). High dietary fat intake increases the expression of angiotensin IB(AT1B) and Endothelin A (ETA) receptors (Neilsen et al., 2004; Zhang et al., 2005). Plasma concentrations of angiotensin II and endothelin 1 (physiological vasoconstrictor agents) were increased in both obese patients and animal models (Barton et al., 2000; Neilsen et al., 2004; Zhang et al., 2005). Recent studies have shown that reduced synthesis of nitric oxide (NO; a major vasodilator) from L-arginine in endothelial cells is a major factor contributing to the impaired action of insulin in the vasculature of obese and diabetic subjects. Obesity results from an imbalance between energy intake and expenditure. Growing evidence suggests that arginine plays an important role in regulating metabolism of energy substrates in mammals (Frank et al. 2007; Jobgen et al. 2006). NO is synthesized from L-arginine by NO synthase. As a signalling molecule, physiological levels of NO stimulate glucose uptake, as well as glucose and fatty-acid oxidation in skeletal muscle, heart, liver, and adipose tissues (Jobgen et al. 2006). Nitric oxide also inhibits the synthesis of glucose, glycogen and lipid in liver and adipose tissues and enhances lipolysis in subcutaneous adipocytes (Jobgen et al.

Tuesday, November 12, 2019

Accrual And Cash Accounting Essay

These are two methods of keeping track of income and expenses in a business, (accrual and cash accounting). Accrual and cash accounting difference is in when a sale and purchase are credited and debited to the account. The cash method is when cash is received, and the expense is when it is paid. An example is when I am contracted to paint a room, which will be completed within a couple of hours, the client pays me. After completing the job my client pays me with cash or check. Therefore, it is considered cash accounting and recorded as so. Cash accounting tracks the cash flow but does not track revenue. With accrual accounting, all transactions are recorded if cash is received or not. Most companies use accrual accounting on a weekly basis to monitor cash flow to ensure they have enough cash on hand for the business to operate. Accrual accounting transactions are, the day they of service. For an example, with my business there are some jobs that I and will be completed, but not paid until later. When it’s a company, their contracts are paid on a monthly basis. For a company these are considered the companies account payable, that arpaid monthly. As for me these are accrual accounts, but arerecorded. â€Å"The cash and accrual methods can produce the same,† www.inc.com/articles/2000/04/19194 Cash and accrual accounts can have no difference if all transactions are paid in cash when completed no matter what methods are . Accrual accounting shows the income and debts in partial of a business and cash accounting only shows the cash flow. Each method used together will give a more accurate picture of the company business. References: www.inc.com/articles/2000/04/19194.html, Cash vs. Accrual Accounting/Bookkeeping Articles www.dummies.com, Deciding between Cash-Basis and Accrual Accounting-For Dummies

Saturday, November 9, 2019

Advanced Marketing

Marketing includes planning, organizing, directing, and controlling the decision-making of a company regarding product lines, pricing, promotion, and servicing (Marketing, 2004). Comprehensive planning is important in marketing, thus a marketing plan is an important output of the marketing process.A marketing plan is a written document that details the actions necessary to achieve a specified marketing objective (Marketing plan, 2006). A marketing plan determines the company’s target market, competition, products, budget, location, pricing, and promotional strategy.Strategic marketing plan and tactical marketing plan are the two outputs of a company’s over-all marketing plan. Marketing plan, strategic marketing plan, and tactical marketing plan are all part of the planning process and are prepared by organizations to outline the means in which objectives can be achieved.The strategic marketing plan usually has a time span of 3 to 5 years. The strategic marketing plan in cludes the strategic objectives of the company. The strategic objectives are those that create the environment in which the product or service will be sold (What is a marketing plan, 2006). At the strategic marketing plan level, management is scanning the environment, looking for developing markets as their target markets (Nowell, 2000).The tactical plan follows the strategic plan and focuses on implementing the first part of the strategic marketing plan. The tactical marketing plan is the execution of the company’s marketing plan such as generating leads, placing media, creating marketing tools, and implementing follow-up system (Gamble, 2005).Tactical marketing objectives of the company are tangible, measurable task that have to be accomplished to further the strategic objectives (What is a marketing plan, 2006). The tactical marketing plan as compared to strategic marketing plan presume the target market and other marketing strategy as a given and do not look at the extern al environment (Nowell, 2000).ReferencesGamble, M. (2005). Strategic marketing and tactical marketing know the differences and profit. Retreived December 2, 2006 from: http://www.MYMOnDemand.com/vpc1_mgnmMarketing (2004). Encarta Reference Library. Microsoft CorporationMarketing Plan (2006) Wikipedia. Retrieved December 1, 2006 from: http://en.wikipedia.org/wiki/Marketing_planNowell, D. (2000). Effective marketing plans. Retrieved December 2, 2006 from: http://www.sheridanc.on.ca/~nowell/markplan/intro.htmWhat is a marketing plan? (2006). Retrieved December 1, 2006 from: http://marketplan.us/what%20is%20a%20marketing%20plan%20doc.htm

Thursday, November 7, 2019

Strategic Case Analysis of Dominos Pizza Essay Example

Strategic Case Analysis of Dominos Pizza Essay Example Strategic Case Analysis of Dominos Pizza Paper Strategic Case Analysis of Dominos Pizza Paper Last, the assignment provides the effectiveness of these measurement guidelines. This paper contains the environmental practices of Domino Pizza, Inc. Versus Pizza Hut, Inc. Stakeholders, customers, and members Of an organizations board Of directors expect executive leaders to balance the strategic fit of a company to what the environment wants and what the corporation has to offer. The expectation necessitates executives to strike a balance between what the corporation needs to what the environment can provide. The organizational lance involves both the internal and the external stakeholder. Environmental scanning allows an organization to identify possible external opportunities and threats, and look within the organizations internal environment for strengths and weaknesses (Whelan Hunger, 2010). The fast food culture in the united States has grown from a $6 billion-a-year industry in 1 970 to a massive corporate franchising empire earning more than $170 billion in annual revenue (Food Empowerment Project, 2010). Leading the way in the fast food culture is the pizzeria industry. The pizza industry is a highly competitive market. Although there are many pizza makers ranging from local pizzerias to international franchises, Dominos Pizza, Inc. , and Pizza Hut, Inc. Are two major restaurants within the industry. In 2009 Pizza Hut, lead the industry with 529 billion and 18% of pizza sales, whereas Dominos Pizza took 10% of this market with approximately $290 million in sales revenue (Young, 2009). The two competitors battle for consumer appetites, consumer dollars, and consumer attention. Before launching into a major marketing campaign, using valuable corporate sources each company implements a strategic plan with an analysis to identify the weaknesses and threats of their competitor. When Dominos conducted an organizational analysis to identify strengths and weaknesses, the company recognized their biggest strength is in name recognition, pizza delivery, and take-out pizza. The company understands the importance of brand image and further understands a strong brand image creates customer loyalty and helps the company when introducing new products into the market. Dominos enjoys a strong business network with franchise owners ND boasts a diversified franchise market. Because of the diversification and strong network capabilities with franchisees, Dominos can increase domestic and global market share, and increase sales opportunities. In contrast, Dominos weakness relates to a decline in domestic store sales affecting brand image and companys profits (Henry, 2010). Consequently, Dominos opportunity over competitors is their focus on pizza delivery services. Pizza delivery for Domino has improved operating effectiveness with minimized spending. Another opportunity for Dominos is the mobile device industry. Threats to Dominos include competition in the pizza delivery industry, consumer health awareness, and an increase of labor and food prices (Henry, 2010). On the other hand, Pizza Hut, Inc. Is the number one pizza manufacturer in the pizza industry enjoying strong brand image and recognition, and their organizational analysis revealed some of the same strengths as with Dominos. In addition to a strong brand name, their organizational strengths include a competitive advantage in developing a large network of full service pizza restaurants with delivery service, targeting efferent segments with a broad range of products, and a strong franchisee network. The organizational analysis shows Pizza Hut maintains high overhead costs with their full service restaurants, high cost of pizza products leading, and an internal conflict among franchisee owners. In contrast, the external environmental analysis reveals Pizza Huts opportunities remain in pricing by creating and offering innovative pizza selections, increased brand loyalty through good customer service, updating customer online ordering system, expanding home delivery services, and entering new markets. Threats, facing Pizza Hut come from Dominos Pizza as the number one competitor in delivery service. Because Pizza Hut boasts claims as the number one pizza manufacturer, the organization faces threats of competitors matching their products and imitating their strategy methods to gain market share (Scribed. Mom, 2012). The competitive advantage used by Dominos Pizza is in their delivery service market and the fact Dominos does not incur the overhead costs associated with sit-in dining restaurants. The competitive advantage Pizza Hut has over Dominos is in name recognition, rand- in-store dining, and a variety of menu selections. The external environmental factors used by each organization to determine environmental scanning and strategic planning are societal, task, and natural environment reports. Societal environment scanning influences long-term strategic planning and takes into consideration economic forces, technological forces, political-legal forces, and coloratura forces. Task environmental scanning involves remaining aware of the trends and changes within the respective industry, and natural environmental scanning involves those factors affecting he ecological system and how the organizations carbon footprint affects the ecological system (Whelan Hunger, 2010). Both Dominos and Pizza Hut value and understand the power Of the consumer and are attentive to trends affecting consumers. The business strategy applied by each organization focuses on the customer and making each operation more efficient. For instance, Dominos focus is on the fast-food side of the pizza industry and places emphasis on take-out and delivery services. Pizza Hut on the other hand, prefers to offer consumers the option of take-out, delivery, or dining-in. Each has created value with advantages of the Internet. With online ordering and delivery services offered by both, placing value on consumer personal time is a value added. However, Pizza Hut sustains a competitive advantage over Dominos with customer service, upgrading customer online ordering systems, expanding home delivery services (Whelan Hunger, 2010). Both restaurants use various advertising strategies as a measurement guideline to verify how their strategic effectiveness brings a return on investment. Both restaurants rely heavily on television advertising campaigns, which account or 92% of Pizza Huts paid media advertising, and 94% of Dominos paid media advertising (Young, 2009). In using social-media as a strategy, Pizza Hut implemented a broad-range of programs across social media outlets. According to reports, nearly 400,000 people view Pizza Hut advertising through social media. Dominos social media efforts, reaches 370,610 potential customers with both Dominos and Pizza Hut tripling their investment in online advertising. Dominos primarily promoted delivery service across a broad range of sites, including Amazon, Ask, Yahoo! , Namespace, Backbone, College Humor, Yellow Pages, and local newspaper sites. Pizza Hut used their key product calendar to push online sales, sending users to the companys website to place delivery orders targeting a younger and more female-skewed audience to sites, including Timeline, Cosmos Girl, Ell, Fandango, and Fox News. Each restaurant uses mobile device APS to reach consumers. Pizza Huts app allows customers to order menu items directly from their mobile devices by using an intuitive touch-screen interface. The Dominos mobile-ordering application is an phone optimized web app. By visiting Domino-corn, customers use an ordering system designed specifically for phones or an pod Touch. Dominos Pizza used an outdoor campaign, whereas Pizza Hut did not (Young, 2009). The effectiveness of the guidelines used by each company to measure their ability to grab the attention of consumers is in the tale of sales receipts. According to Young, Dominos use of TV ads directed toward recession-related advertising, and value-based offers showed good focus and resulted in a positive impact on traffic and sales. Their online and search activity supporting those promotions De to increased uptake with online delivery. A recent market share report ranked Dominos Pizza number one in online sales with an increase of 28% in market share, up from 1 1%. On the other hand, Pizza Huts use of smart media programs, particularly in social media did not increase sales. In fact, Pizza Hues receipts were down by 8% (Young, 2009). In conclusion, environmental scanning allows companies to dissect the competition to determine opportunities and threats allowing management to create a strategic plan to propel their organization in front of respective competitors.

Tuesday, November 5, 2019

Biography of Dr. Seuss, Popular Childrens Author

Biography of Dr. Seuss, Popular Childrens Author Theodor Seuss Geisel (March 2, 1904–Sept. 24, 1991), who used the pseudonym Dr. Seuss, wrote and illustrated 45 children’s books filled with memorable characters, earnest messages, and even limericks.  Many of Dr. Seuss’s books have become classics, such as The Cat in the Hat, How the Grinch Stole Christmas! Horton Hears a Who, and Green Eggs and Ham. Geisel was a shy married man who never had children of his own, but he found a way as the author Dr. Seuss to spark childrens imaginations around the world. With the use of silly words that set an original theme, tone, and mood for his stories, as well as curlicue drawings of rascally animals, Geisel created books that became beloved favorites of children and adults alike. Wildly popular, Dr. Seuss’s books have been translated into over 20 languages and several have been made into television cartoons and major motion pictures. Fast Facts: Dr. Seuss Known For: Popular childrens book authorAlso Known As: Theodor Seuss Geisel, Ted GeiselBorn: March 2, 1904 in Springfield, MassachusettsParents: Theodor Robert Geisel, Henrietta Seuss GeiselDied: Sep. 24, 1991 in La Jolla, CaliforniaPublished Works: The Cat in the Hat, How the Grinch Stole Christmas!, Horton Hears a Who, Green Eggs and HamAwards and Honors: Academy Award for Best Documentary Feature (Design for Death, 1947), Academy Award for Best Animated Short  (Gerald McBoing-Boing, 1950), Special Pulitzer Prize  (for contribution over nearly half a century to the education and enjoyment of Americas children and their parents, 1984), the Dartmouth Medical School was renamed the  Audrey and Theodor Geisel School of Medicine (2012), Dr. Seuss has a star on the Hollywood Walk of FameSpouse(s): Helen Palmer Geisel (m.  1927–Oct. 23, 1967), Audrey Stone Dimond (m.  June 21, 1968–Sept. 21, 1991)Notable Quote: You  have  em; Ill entertain em. (Geisel, who had no children of his own, said this referring to children.) Early Years Geisel was born in Springfield, Massachusetts. His father Theodor Robert Geisel helped manage his father’s brewery and in 1909 was appointed to the Springfield Park Board. Geisel tagged along with his father for behind-the-scenes peeks at the Springfield Zoo, bringing along his sketchpad and pencil for exaggerated doodling of animals. Geisel met his father’s trolley at the end of each day and he was handed the comic page full of eccentric humor from the Boston American. Although his father influenced Geisel’s love of drawing, Geisel credited his mother, Henrietta Seuss Geisel, for the most influence on his writing technique. Henrietta would read to her two children with rhythm and urgency, the way she had sold pies in her father’s bakery. Thus, Geisel developed an ear for meter and loved to make up nonsense rhymes from early in his life. While his childhood seemed idyllic, all was not easy. During World War I (1914–1919), Geisel’s peers ridiculed him for being of German ancestry. To prove his American patriotism, Geisel became one of the top U.S. Liberty Bond sellers with the Boy Scouts. It was to be a great honor when former U.S. President Theodore Roosevelt came to Springfield to award medals to the top bond sellers, but there was a mistake: Roosevelt had only nine medals in hand. Geisel, who was child No. 10, was swiftly escorted off-stage without receiving a medal. Traumatized by this incident, Geisel had a fear of public speaking for the rest of his life. In 1919, Prohibition began, forcing the closure of the familys brewery business and creating an economic setback for Geisels family. Dartmouth College and a Pseudonym Geisel’s favorite English teacher urged him to apply to Dartmouth College, and in 1921 Geisel was accepted. Admired for his silliness, Geisel drew cartoons for the college humor magazine Jack-O-Lantern. Spending more time on his cartoons than he should, his grades began to falter. After Geisel’s father informed his son how unhappy his grades made him, Geisel worked harder and became Jack-O-Lantern’s editor-in-chief his senior year. However, Geisels position at the paper ended abruptly when he was caught drinking alcohol (it was still Prohibition and buying alcohol was illegal). Unable to submit to the magazine as punishment, Geisel came up with a loophole, writing and drawing under a pseudonym: Seuss. After graduating from Dartmouth in 1925 with a B.A. in liberal arts, Geisel told his father that he had applied for a fellowship to study English literature at Lincoln College in Oxford, England. Extremely excited, Geisels father had the story run in the Springfield Union newspaper that his son was going off to the oldest English-speaking university in the world. When Geisel didn’t get the fellowship, his father decided to pay the tuition himself to avoid embarrassment. Geisel didnt do well at Oxford. Not feeling as intelligent as the other Oxford students, Geisel doodled more than he took notes. Helen Palmer, a classmate, told Geisel that instead of becoming a professor of English literature, he was meant to draw. After one year of school, Geisel left Oxford and traveled Europe for eight months, doodling curious animals and wondering what kind of a job he could get as a doodler of zany beasts. Advertising Career Upon returning to the United States, Geisel was able to freelance a few cartoons in the  Saturday Evening Post. He signed his work â€Å"Dr. Theophrastus Seuss† and then later shortened it to â€Å"Dr. Seuss.† At the age of 23, Geisel got a job as a cartoonist for Judge magazine in New York at $75 per week and was able to marry his Oxford sweetheart, Helen Palmer. Geisel’s work included drawing cartoons and advertisements with his unusual, zany creatures. Luckily, when Judge magazine went out of business, Flit Household Spray, a popular insecticide, hired Geisel to continue drawing their advertisements for $12,000 a year. Geisels ads for Flit appeared in newspapers and on billboards, making Flit a household name with Geisel’s catchy phrase: Quick, Henry, the Flit! Geisel also continued to sell cartoons and humorous articles to magazines such as Life  and Vanity Fair. Children’s Author Geisel and Helen loved to travel. While on a ship to Europe in 1936, Geisel made up a limerick to match the grinding of the ship’s engine rhythm as it struggled against rough seas. Six months later, after perfecting the related story and adding drawings about a boy’s untruthful walk home from school, Geisel shopped his childrens book to publishers. During the winter of 1936–1937, 27 publishers rejected the story, saying they only wanted stories with morals. On his way home from the 27th rejection, Geisel was ready to burn his manuscript when he ran into Mike McClintock, an old Dartmouth College buddy who was now an editor of children’s books at Vanguard Press. Mike liked the story and decided to publish it. The book, renamed from A Story That No One Can Beat to And to Think That I Saw It on Mulberry Street, was Geisels first published childrens book and was praised with good reviews for being original, entertaining, and different. While Geisel went on to write more books of exuberant Seuss lore for Random House (which lured him away from Vanguard Press), Geisel said that drawing always came easier than writing. WWII Cartoons After publishing a large number of political cartoons to PM magazine, Geisel joined the U.S. Army in 1942. The Army placed him in the Information and Education Division, working with Academy Award-winning director Frank Capra at a leased Fox studio in Hollywood known as Fort Fox. While working with Capra, Captain Geisel wrote several training films for the military, which earned Geisel the Legion of Merit. After World War II, two of Geisels military propaganda films were turned into commercial films and won Academy Awards. Hitler Lives? (originally Your Job in Germany) won an Academy Award for Short Documentary and Design for Death (originally Our Job in Japan) won an Academy Award for Best Documentary Feature. During this time, Helen found success by writing children’s books for Disney and Golden Books, including Donald Duck Sees South America, Bobby and His Airplane, Tommy’s Wonderful Rides, and Johnny’s Machines. After the war, the Geisels remained in La Jolla, California, to write children’s books. The Cat in the Hat and More Popular Books With World War II over, Geisel returned to childrens stories and in 1950 wrote an animated cartoon titled Gerald McBoing-Boing about a child who makes noises instead of words. The cartoon won an Academy Award for Cartoon Short Film. In 1954, Geisel was presented with a new challenge. When journalist John Hersey published an article in Life magazine stating that children’s first readers were boring and suggested that someone like Dr. Seuss should write them, Geisel accepted the challenge. After looking at the list of words he had to use, Geisel found it difficult to be imaginative with such words as cat and hat. At first thinking he could pound the 225-word manuscript out in three weeks, it took Geisel more than a year to write his version of a childs first reading primer. It was worth the wait. The now immensely famous book  The Cat in the Hat (1957) changed the way children read and was one of Geisel’s biggest triumphs. No longer boring, children could learn to read while also having fun, sharing the journey of two siblings who get stuck inside on a cold day with a troublemaker of a cat. The Cat in the Hat was followed that same year by another big success, How the Grinch Stole Christmas! which stemmed from Geisels own aversion toward holiday materialism. These two Dr. Seuss books made Random House the leader of children’s books and Dr. Seuss a celebrity. Awards, Heartache, and Controversy Dr. Seuss was awarded seven honorary doctorates (which he often joked made him Dr. Dr. Seuss) and the 1984 Pulitzer Prize. Three of his books- McElligot’s Pool (1948), Bartholomew and the Oobleck (1950), and If I Ran the Zoo (1951)- won Caldecott Honor Medals. All the awards and successes, however, couldnt help cure Helen, who had been suffering for a decade from a number of serious medical issues, including cancer. No longer able to stand the pain, she committed suicide in 1967. The following year, Geisel married Audrey Stone Diamond. Although many of Geisels books helped children learn to read, some of his stories were met with controversy due to political themes such as The Lorax (1971), which depicts Geisel’s repulsion of pollution, and The Butter Battle Book (1984), which depicts his disgust with the nuclear arms race. However, the latter book was on The New York Times bestseller list for six months, the only children’s book to achieve that status at the time. Death and Legacy Geisels final book, Oh, the Places You’ll Go (1990), was on The New York Times bestseller list for more than two years and remains a very popular book to give as a gift at graduations. Just a year after his last book was published, Geisel died in 1991 at the age of 87 after suffering from throat cancer. The fascination with Geisels characters and silly words continues. While many of Dr. Seusss books have become childrens classics, Dr. Seusss characters now also appear in movies, on merchandise, and even as part of a theme park (Seuss Landing at Universals Islands of Adventure in Orlando, Florida). Sources Andrews, Colman. â€Å"Dont Be Obtuse, Get to Know Dr. Seuss.†Ã‚  USA Today, Gannett Satellite Information Network, 30 Nov. 2018.â€Å"Siblings.†Ã‚  Seuss in Springfield, 16 June 2015.â€Å"Theodor Geisel (Dr. Seuss).†Ã‚  Poetry Foundation, Poetry Foundation.

Sunday, November 3, 2019

Presidents Day Essay Example | Topics and Well Written Essays - 750 words

Presidents Day - Essay Example However from January 1, 1971 onwards instead of February 22, Presidents day started to celebrate on every third Monday of February. Since then Presidents day never happened in Washington’s actual birth day (February 22) as third Monday of February occurs in between February 15 and 21. In this year or 2011, Presidents day was on February 21. Thus, at present presidents day lost its significance as the actual birth day of America’s first president since it is celebrated based on the day rather than the date. Today, people celebrate Presidents day to mark their respect towards the entire Presidents of America, but most significantly George Washington and Abraham Lincoln. â€Å"The official US holiday is meant to honor only George Washington, but many people consider President's Day a day to honor both George Washington (born on Feb. 22, 1732) and Abraham Lincoln (born on Feb. 12, 1809)† (Activities, Worksheets and Crafts for Presidents Day).The story behind fixing t he presidents day as the third Monday on February is interesting. According to the Gregorian or "New Style" calendar that is most commonly used today, George Washington was born on February 22, 1732. But according to the Julian or "Old Style" calendar that was used in England until 1752, his birth date was February 11th. Back in the 1790s, Americans were split - some celebrated his birthday on February 11th and some on February 22nd.When Abraham Lincoln became president and helped reshape our country, it was believed he, too, should have a special day of recognition. Tricky thing was that Lincoln’s birthday fell on February 12th. Prior to 1968, having two presidential birthdays so close together didn't seem to bother anyone. February 22nd was observed as a federal public holiday to honor the birthday of George Washington and February 12th was observed as a public holiday to honor Abraham Lincoln’s birthday (Himiac). The confusion over the significance of Presidents day is still prevailing in America. Some people celebrate it for honoring first president George Washington whereas some others use it to honor Abraham Lincoln. In order to avoid confusion or controversy some people celebrate the entire week for Presidents day celebration. Some of the America schools and colleges conducting regular classes currently even on Presidents day. At the same time, many other schools in America often been closed for the entire week. In other words, Presidents day is celebrated or observed differently by the academic community. Even though Congress had made federal legislation for celebrating Presidents day, still individual states are keeping their preferences while observing Presidents day. States like California, Idaho, Tennessee and Texas started to use the term "President's Day rather than Presidents’ Day. The confusion about the Presidents day helped the business community to exploit it. Business people interpreted presidents day differently with t he help of different advertising campaigns and currently people’s perception about president day has been changed a lot. Instead of honoring the Presidents, current people use this occasion for shopping and enjoying. Presidents day is currently celebrated more by the business community. They use this occasion to boost their sales just like other significant occasions like Memorial Day, Christmas Day, Veterans Day, Columbus Day etc. Earlier most of the American shops were remain closed